Why it matters
Gaming has become the primary laboratory for generative AI. Beyond entertainment, these tools are neutralizing the surging cost of “AAA” production. This shift mirrors the broader adoption of agentic AI across global enterprise architectures.
The Big Picture
Produced by VAP Group and co-hosted by Abu Dhabi Gaming, the summit welcomed 5,000 participants. The focus pivoted from traditional rendering to AI-centric development stacks, positioning Abu Dhabi as a critical node in the global audit of innovation hubs.
- Production Logic. Industry veterans like Shawn Layden noted that AI is now the primary driver of scalable profitability.
- Regional Hub. Abu Dhabi is leveraging competitive incentives to attract AI-focused startups to the MENA region.
Key Takeaways
1. Creative Multipliers AI-driven development tools are reducing production cycles by up to 30%. By automating asset generation and animation, studios can focus on narrative complexity while AI handles the structural data requirements.
2. Predictive Engagement The summit showcased how machine learning redefines monetization. Using real-time predictive analytics, publishers can dynamically adjust game difficulty and rewards, turning virtual environments into self-optimizing ecosystems.
3. Infrastructure Convergence Digital ownership is being enhanced by autonomous agents. The exhibition featured Web3 infrastructure where AI-managed characters facilitate complex machine-to-machine interactions within game economies.
The Bottom Line
The honeymoon phase for manual game production is over. As the momentum moves toward Riyadh in June 2026, the focus is on how AI will bridge the gap between creative ambition and operational scalability.
Official Media Partner AIPressRoom reviewed the strategic dialogue at the Global Games Show 2025.
