Jeannie Cahalane
In November 2025, Ghent, Belgium-based Rookoo raised €900k (approximately $980,000 USD) in a new funding round. The round was supported by KBC Innovation Banking and PMV, with participation from over 20 entrepreneurs and angel investors from the Flemish tech ecosystem.
Founded in 2024 by CEO Jeroen Borloo, Anthony Meirlaen, Thibaut Vincent, and Jared Dierickx, Rookoo is building a platform of “digital colleagues” (ExperienceAI) to automate administrative tasks for event and hospitality teams.
The company’s platform handles incoming inquiries automatically, organizing, categorizing, and following up on requests, turning them into clear action points for the team.
The new capital will be used to expand its platform beyond communication, developing new modules for price optimization and capacity management, and accelerating its global expansion across the Netherlands and the UK.
Key Details
- Company: Rookoo
- Funding: €900K Funding
- Headquarters: Ghent, Belgium
- Investors: KBC Innovation Banking, PMV, Louis Jonckheere, Gilles Mattelin
- Use Case: Digital colleagues (ExperienceAI) for event and hospitality automation
