Metaphora Lab Raises €300K to Advance Safety Training

The big picture: Metaphora Lab, developer of SafetyScapes, secured €300,000 in pre-seed funding from the Ribo Group. This investment formalizes an existing commercial partnership focused on immersive workplace safety training using VR/AR/MR and AI.

Why it matters:

• Strategic Alignment: The funding represents ‘smart money’ from an industrial partner, integrating Metaphora Lab’s innovative XR and AI solutions with Ribo Group’s established ICT expertise.
• Market Consolidation: Ribo Group’s investment aligns with its broader strategy to become a leading player in Italy’s industrial safety sector, leveraging Metaphora Lab’s technological edge.
• Enhanced Offerings: The partnership promises more comprehensive and powerful health, safety, and environment (HSE) training solutions by combining XR/AI with cybersecurity and system integration.

How it works:

• Immersive Platform: Metaphora Lab’s SafetyScapes platform uses VR, AR, MR, and AI to create realistic, immersive environments for workplace safety training, serving clients from retail to heavy industry.
• Synergistic Expertise: Metaphora Lab specializes in extended reality (XR) technologies and simulators, while Ribo Group contributes over two decades of experience in bespoke management software, cybersecurity, and system integration.
• Commercial Partnership: The equity stake formalizes an operational collaboration, particularly in fire safety, allowing for deeper integration of their respective capabilities to develop advanced training solutions.

The catch: The success of this partnership hinges on effectively merging Metaphora Lab’s agile, innovative approach with Ribo Group’s established industrial processes. While the ‘smart money’ aspect is valuable, scaling beyond Italy, as Ribo Group aims, will require navigating diverse regulatory landscapes and competitive international markets for immersive training solutions.

Key Facts

• Company: Metaphora Lab
• Amount: €300K
• Round: Pre-Seed
• Investor: Ribo Group (lead)
• Founders: Filippo Lubrano, Mattia Grigolato, Hrishikesh Andurlekar
• Sector: Immersive Workplace Safety Training AI