Brooklyn-based Jampack has announced a $3.2 million seed round to automate the notoriously manual back-office operations of consumer packaged goods (CPG) brands. The round was led by Maveron, with participation from Timber Grove Ventures and a group of industry angel investors.
The big picture: Wholesale distribution is roughly seven times the size of e-commerce, yet its infrastructure remains stuck in the 1990s. Brands are often forced to juggle disconnected EDI portals, freight spreadsheets, and manual invoicing. Jampack functions as a “System of Action” that automates the order-to-cash lifecycle without requiring brands to replace their existing ERPs or QuickBooks setups.
By the numbers:
- $500M+: Annualized wholesale volume already being processed by the platform.
- 90%: Reported reduction in manual data entry for early adopters.
- 50x: Improvement in the speed of order-to-cash cycles.
- Featured Brands: Early customers include category leaders like Fishwife, Immi, Ghia, and Sanzo.
The catch: Jampack’s value proposition rests on its ability to bridge the “messy middle” of the supply chain. However, CPG operations are plagued by external volatility—3PL delays, retail chargebacks, and fragmented EDI standards—that no single platform truly controls. While Jampack claims to integrate seamlessly, its performance is still gated by the technical limitations of legacy distributor portals. As seen in the broader wholesale automation landscape, the challenge isn’t just internal efficiency, but maintaining data integrity when external partners provide “dirty” data. To scale beyond high-growth startups to enterprise giants, Jampack must prove its autonomous workflows can handle the high-stakes nuance of freight disputes and compliance fees where a single error can wipe out a brand’s quarterly margin.
Key Details
- Funding: $3.2M (Seed)
- Lead: Maveron
- CEO: Matteo Rossant
- Sector: CPG Wholesale / Supply Chain Automation
