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Strategic AI Insights for Telecom: Key Takeaways from Analysys Mason’s 2024 Report

The 2024 Strategic Guide to AI in Telecom by Analysys Mason provides a comprehensive roadmap for operators and vendors navigating the rapidly evolving AI ecosystem. With insights gathered from extensive industry research, this guide highlights the transformative potential of AI in telecom, addressing both opportunities and the challenges of implementation.

Key Findings

🌟 AI’s Critical Role in Telecoms

• AI adoption is reshaping networks, enhancing operational efficiency, and transforming customer experience.

Key drivers for AI investment include revenue growth, operational cost reductions, and improved service quality.

💡 Generative AI Takes Center Stage

• Generative AI (GenAI) adoption is growing rapidly, with applications like call summarization, promotional campaign content creation, and predictive maintenance.

• However, traditional AI technologies still dominate, accounting for 70% of AI activities, while GenAI contributes the remaining 30%.

🚀 Challenges for Operators

• Operators face hurdles like a lack of high-quality data, immature infrastructure, and limited AI-specific talent.

• Organizational restructuring, such as establishing AI Centers of Excellence (CoEs), is critical to overcoming these barriers.

🔗 Vendor Partnerships and Ecosystem Evolution

• Collaboration between operators and vendors is key, with successful partnerships forming across AI infrastructure, platforms, and application layers.

• Examples include:

NVIDIA’s collaboration with SoftBank for GenAI infrastructure.

SK Telecom’s strategic partnerships to position itself as an AI leader.

Why This Report Matters

This guide from Analysys Mason provides invaluable insights for telecom operators and vendors to:

• Develop clear blueprints for AI adoption, prioritizing high-impact use cases.

• Invest in scalable infrastructure to support AI deployments.

• Build strong vendor partnerships to address technological and organizational gaps.

📖 Explore the full report online:

With its actionable recommendations, this report is an essential resource for stakeholders aiming to lead in the AI-driven telecoms revolution.

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