The big picture: Searchable, based in London, has raised £10.3 million at a £62.9 million valuation, with Headline leading the round. The AI startup builds a platform that uses AI to help brands track their presence across 10 search engines, including ChatGPT, Perplexity, and Google’s AI overviews. It also automates tasks to improve brand visibility. Searchable launched in January 2026 and reached £1.4 million in annual recurring revenue in under 4.5 months, serving nearly 1,000 customers.
Why it matters:
- Shifting Search Landscape: AI-generated overviews now appear in almost half of all Google searches, with 65% of searches ending without a website click, diminishing the effectiveness of traditional SEO.
- Urgent Adaptation: AI-driven search is projected to reach 70% use by 2027, creating a limited window for companies to adjust their digital strategies.
- Enhanced Conversion: Customers arriving from ChatGPT and other LLMs convert at three times the rate of regular search traffic, making AI visibility a critical driver for market share and sales.
How it works:
- AI Co-Pilot Platform: Searchable’s platform functions as an AI co-pilot, trained on a brand’s specific content to understand its unique voice and offerings.
- Automated Optimization: The platform directly audits, optimizes, and executes both search engine optimization (SEO) and answer engine optimization (AEO) tasks, moving beyond mere reporting.
- Proven Impact: Enterprise customers leveraging Searchable’s platform report an average 22% increase in AI-driven traffic within 60 days.
The catch: The market for AI search optimization is rapidly becoming competitive, with established SEO players like Semrush and Ahrefs integrating AI visibility features, and new entrants such as Profound and Otterly.ai focusing on AEO. Searchable differentiates itself by emphasizing automated execution over just monitoring, but must consistently demonstrate superior return on investment compared to tools that primarily offer dashboards and insights.
Key Facts
- Company: Searchable
- Amount: £10.3M
- Investor: Headline (lead)
- Founder: Chris Donnelly
- Valuation: $79,883,000
- Sector: AI Search Optimization
- Headquarters: London, UK
